This photos above were made by hand and eye before Photoshop was invented. They were all shot on film.
Professional Photography – Product & Food Photography
Need photography to show what you make? I can come to your location or you can come to mine. Professional Product photography will make your products stand out above the rest.
The Ambiguous Fruit
Here’s the story of the apple and the orange. A printing company named George W. King wanted to illustrate the features and benefits of their offset printing technology. My friend, Joe Sullivan, was an account executive with King who came up with the idea of showing an apple-orange on the cover of a brochure extolling the advantages of George W. King printing techniques.
First, I made a rig to hold the fruit. Using a peace of all thread metal rod, I clamped it to a light stand for support. Next, I selected a background, a piece of parchment style paper. Then, I went to the market, choosing fruit matched in shape and size as much as possible. Next I went to an orchard to pick some leaves.
Back at my studio, I began the careful work of slicing the fruit with an X-Acto knife. I only wasted one apple. On the second try I had a precise enough match to mate the two fruits. I used straight pins on the back side to hold them together. I selected an appropriate bunch of leaves and pinned them on top. I sprayed a little glycerin on the apple to make it look fresh and obscure any visible blemishes. Then took the picture.
PRODUCT PHOTOGRAPHY IN JOHNSTOWN, PA
Whether you’re creating an ad for a magazine, a sales sheet for a trade show, or an image for a catalog, you’ll need a seasoned photographer to show off your product. And that’s where Photography by Michael Karcher comes in. As an established photographer in Johnstown, PA, Photography by Michael Karcher has the tools and skills to present your new product in an artful, appealing fashion.
ADVERTISING PHOTOGRAPHER IN JOHNSTOWN, PA
Need an ad for a newspaper, magazine, billboard, or trade show booth? Then you can use a seasoned photographer with an eye for detail. And that’s where Photography by Michael Karcher comes in. As an established advertising photographer in Johnstown, PA, Photography by Michael Karcher has the tools and skills to help you sell your product or service. When you spend money to promote your business or service you need the best possible images to communicate effectively.
Photography by Michael Karcher is committed to providing excellent value and outstanding service. No matter the scope or nature of the job, you can rest assured that Photography by Michael Karcher will approach it with a meticulous attention to detail. Whether you’re an individual looking to promote a service or you’re an ad agency exec tasked with a major product launch, you can expect the same level of professionalism and dedication every step of the way.
Let Photography by Michael Karcher help you show off your product or service and enhance your advertising campaign. Call today for more information or to schedule an appointment.